| 000 | 00592nam a2200205 a 4500 | ||
|---|---|---|---|
| 005 | 20140310183453.0 | ||
| 008 | 090710s19uu xx 00 eng d | ||
| 020 | _a9780749452759 | ||
| 050 |
_aHF 5415.1255 _b.Sm55 2009 |
||
| 100 | _aSmilansky, Shaz | ||
| 245 |
_aExperiential marketing : _ba practical guide to interactive brand experiences / _cShaz Smilansky |
||
| 260 |
_aLondon : _bKogan Page, _c2009. |
||
| 300 |
_a264 p. : _c24 cm. |
||
| 521 | _aBSBA | ||
| 650 | _aBSBA. | ||
| 650 | _aMarketing. | ||
| 650 | _aExperiential marketing. | ||
| 942 |
_cBK _2lcc _kFOR |
||
| 999 |
_c23491 _d23491 |
||