000 00609nam a2200217 a 4500
005 20140310183450.0
008 090116s19uu xx 00 eng d
020 _a139780333773192
050 _aHF 5415.13
_b.D83 2007
100 _aDubois, Pierre-Louis
245 _aMarketing management :
_ba value creation process.
260 _aLondon :
_bPalgrave MacMillan,
_c2007.
300 _a466 p. :
_bill. ;
_c27 cm.
521 _aBSBA
650 _aMarketing.
650 _aMarketing
_xManagement.
700 _aJojibert, Alain
700 _aMuhbalcher, Hans
942 _cBK
_2lcc
_kFOR
999 _c23359
_d23359