000 00712nam a2200241 a 4500
005 20140310183445.0
008 080925s19uu xx 00 eng d
020 _a978-007711422
050 _aHF 5415.55
_b.H266 2008
100 _aHarwood, Tracy
245 _aRelationship marketing :
_bperspectives, dimensions and contexts. /
_cTracy Harwood
260 _aLondon :
_bMcGraw-Hill,
_c2008.
300 _a242 p. :
_bill. ;
_c25 cm.
650 _aMarketing.
650 _aCustomer relations.
650 _aRelationship marketing.
650 _aConsumer satisfaction.
650 _aCustomer services.
700 _aGarr, Tony
700 _aBroderick, Anne
942 _cBK
_2lcc
_kFOR
999 _c23216
_d23216