000 00580nam a2200181 a 4500
005 20140310183445.0
008 080925s19uu xx 00 eng d
020 _a0-07-146036-5
050 _aHF 5415.32
_b.C64 2006
100 _aCohen, Marshal
245 _aWhy customers do what they do :
_bwho they are, why they buy, and how you can anticipate their every move. /
_cMarshal Cohen
260 _aNew York :
_bMcGraw-Hill,
_c2006.
300 _a184 p. :
_bill. ;
_c24 cm.
650 _aMarketing.
650 _aConsumer behavior.
942 _cBK
_2lcc
_kFOR
999 _c23202
_d23202