000			00564nam a2200217 a 4500
005			20140310183443.0
008			080919s19uu xx 00 eng d
020			_a139780071106863
050			_aHF 5415 _b.K452 2007
100			_aKerin, Roger A.
245			_aMarketing : _bthe core. /
250			_a2nd ed.
260			_aBoston, U.S.A : _bMcGraw-Hill, _c2007.
300			_a425 p. : _bill. ; _c27 cm.
521			_aBSBA
650			_aMarketing.
700			_aHartley, Steven W.
700			_aRudelius, William
942			_cBK _2lcc _kFOR
999			_c23196 _d23196