000			00600nam a2200205 a 4500
005			20140310183410.0
008			130326s19uu xx 00 eng d
020			_a9789712352423
050			_aHF 5415 _b.M491 2011
100			_aMedina, Robert
245			_aPrinciples of marketing / _cRoberto Medina.
250			_aRev. ed.
260			_aManila, Philippines : _bRex Book Store, _c2011.
300			_axv, 326 p. : _bill. ; _c22 cm.
500			_aIncludes bibliographical references and index.
521			_aBSBA
650			_aMarketing _xPhilippines
942			_cBK _2lcc _kLOC
999			_c22473 _d22473