000 00578nam a2200205 a 4500
005 20140310183347.0
008 070212s19uu xx 00 eng d
020 _a0072552174
050 _aHF 5415.13
_b.P387 2004
100 _aPeter, Paul J.
245 _aMarketing management :
_bknowledge and skills.
_cPaul J. Peter.
250 _a7th ed.
260 _aNew York :
_bMcGraw-Hill Irwin,
_c2004.
300 _a876 p. :
_bill. ;
_c25 cm.
521 _aBSBA
650 _aMarketing
_xManagement.
700 _aDonnelly, James H.
942 _cBK
_2lcc
_kFOR
999 _c21960
_d21960