| 000 | 00549nam a2200193 a 4500 | ||
|---|---|---|---|
| 005 | 20140310183330.0 | ||
| 008 | 060901s19uu xx 00 eng d | ||
| 020 | _a0-7494-4478-9 | ||
| 050 |
_aP 96.E25 _b.T86 2004 |
||
| 100 | _aTungate, Mark | ||
| 245 |
_aMedia monoliths: _bhow great media brands thrive and survive. |
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| 260 |
_aUnited Kingdom : _bKogan PAge, _c2004. |
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| 300 |
_a261 p. : _c23 cm. |
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| 521 | _aMC | ||
| 650 |
_aMass media _xEconomic aspects. |
||
| 650 | _aBrand name product. | ||
| 942 |
_cBK _2lcc _kFOR |
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| 999 |
_c21528 _d21528 |
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