| 000 | 00657nam a2200217 a 4500 | ||
|---|---|---|---|
| 005 | 20140310183313.0 | ||
| 008 | 051020s19uu xx 00 eng d | ||
| 020 | _a0131268465 | ||
| 050 |
_aHF 5415.122 _b.L68 2004 |
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| 100 | _aLovelock, Christopher | ||
| 245 |
_aServices marketing : _bpeople, technology, strategy / _cChristopher Lovelock, JOchen Wirtz. |
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| 250 | _a5th ed. | ||
| 260 |
_aU.S.A : _bPearson Prentice Hall, _c2004. |
||
| 300 |
_axviii, 652 p. ; _c27 cm. |
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| 521 | _aBSBA | ||
| 650 |
_aProfesisons _xMarketing. |
||
| 650 |
_aService industries _xMarketing. |
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| 700 | _aWirtz, Jochen | ||
| 942 |
_cBK _2lcc _kFOR |
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| 999 |
_c21214 _d21214 |
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