000 00560nam a2200169 a 4500
005 20140310183140.0
008 020823s19uu xx 00 eng d
050 _aHF 5415.5
_b.St74 2002
100 _aStorbacka, Kaj
245 _aCustomer relationship management :
_bcreating competitive advantage through win relationship strategies /
_cKaj Storbacka.
260 _aSingapore :
_bMcGraw-Hill,
_c2002.
300 _ax, 160 p. :
_bill. ;
_c24 cm.
521 _aBSBA
546 _aC4930
650 _aCustomer relations
_xmanagement
942 _cBK
_2lcc
_kFOR
999 _c19380
_d19380