000			00584nam a2200205Ia 4500
008			140626s9999 xx 000 0 und d
100			_aDuhachek, Adam..
245			_aGuilt versus shame : _b coping, fluency, and framing in the effectiveness of responsible drinking messages / _cAdam Duhachek ... [et al.].
260			_cc2012.
300			_a49 : 6, page 928
440			_aJournal of Marketing Research
521			_aBSBA
650			_aAlcohol.
650			_aCoping.
650			_aEmotions.
650			_aFraming.
650			_aGuilt.
650			_aShame.
942			_cSE
999			_c121075 _d121075