| 000 | 00604nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 140626s9999 xx 000 0 und d | ||
| 100 | _aRaassens, Neomie.. | ||
| 245 | 4 |
_aThe market valuation of outsourcing new product development / _cNeomie Raassens ... [et al.]. |
|
| 260 | _cc2012. | ||
| 300 | _a49 : 5, page 682 | ||
| 440 | _aJournal of Marketing Research | ||
| 521 | _aBSBA | ||
| 650 | _aCultural uncertainty. | ||
| 650 | _aEvent study. | ||
| 650 | _aGovernance. | ||
| 650 | _aNew product development. | ||
| 650 | _aOutsourcing. | ||
| 650 | _aTechnological uncertainty. | ||
| 942 | _cSE | ||
| 999 |
_c121058 _d121058 |
||