000			00520nam a2200193Ia 4500
008			140626s9999 xx 000 0 und d
100			_aMorales, Andrea.
245			_aHow disgust enhances the effectiveness of fear appeals / _cAndrea Morales ... [et al.].
260			_cc2012.
300			_a49 : 3, page 383
440			_aJournal of Marketing Research
521			_aBSBA
650			_aAdvertising.
650			_aCompliance.
650			_aDisgust.
650			_aFear.
650			_aPersuasion.
942			_cSE
999			_c121038 _d121038