000			00549nam a2200193Ia 4500
008			140429s9999 xx 000 0 und d
020			_a9780415875974
050			_aHF 5823 _b.W52 2011
100			_aWilson, Tony
245			_aGlobal advertising, attitudes and audiences / _cTony Wilson.
260			_aNew York : _bRoutledge, _cc2011.
300			_a167 p. : _c24 cm.
500			_aIncludes bibliographical references and index.
521			_aMC
650			_aAdvertising.
650			_aTelemarketing.
942			_kFOR _cBK
999			_c115724 _d115724