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1.

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How to produce creative advertising : proven techniques & computer applications / Ann Keding, Thomas Bivins. by

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Lincolnwood, Ill., USA : NTC Business Books, 1991

Online resources:

Table of contents

Availability: Items available for loan: Southville International School Affiliated with Foreign Universities Library (1)Call number: HF 5823 .B53 1991.

2.

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Fundamentals of copy & layout / Albert C. Book, C. Dennis Schick. by

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Lincolnwood, Ill. : National Textbook Co., 1997

Other title:

Fundamentals of copy and layout

Online resources:

Availability: Items available for loan: Southville International School Affiliated with Foreign Universities Library (1)Call number: HF 5825 .B66 1997.

3.

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Cutting edge advertising: how to create the world's best print for brands in the 21st century. / Jim Aitchison by

Aitchison, Jim

Material type:

Text; Format: print

Publication details: Singapore : Pearson Prentice Hall, 2004

Availability: Items available for loan: College Library (1)Call number: HF 5823 .Ai311 2004.

4.

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Perfect phrases for sales and marketing copy / Barry Callen by

Callen, Barry

Material type:

Text; Format: print

Publication details: New York : McGraw-Hill, 2007

Availability: Items available for loan: College Library (1)Call number: HF 5825 .C264 2008.

5.

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Copywriting : successful writing for design, advertising and marketing / Mark Shaw. by

Shaw, Mark

Material type:

Text; Format: print

Publication details: London : Laurence King Publishing, 2009

Availability: Items available for loan: College Library (1)Call number: HF 5825 .Sh27 2009.

6.

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Creative strategy in advertising / Bonnie L. Drewniany and A. Jerome Jewler. by

Edition: Eleventh edition.

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: Belmont, Calif. : Wadsworth, c2014

Availability: Items available for loan: College Library (2)Call number: HF 5825 .D82 2014, ...

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