Southville International School and Colleges Search for 'su:"--Marketing. "'

Fundamentals of marketing in the Philippine setting /

By Go, Josiah.
(Quezon City : Design Plus) : [S.n.], 2010 .
462 p. : 23 cm..
9789719186090 | 9789710596003

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Satisfaction : how every great company listens to the voice of the customer /

By Denove, Chris..
New York, N.Y. : Portpolio , 2006 .
266 p. : 24 cm. .
9781591841647

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Strategic marketing management : planning, implementation and control /

By Wilson, Richard M.S..
Amsterdam : Elsevier, 2005 .
xii, 867 p. : 28 cm. .
9780750659383

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The 22 immutable laws of branding : how to build a product or service into a world-class brand /

By Ries, Al..
New York : HarperBusiness, 2002 .
xvi, 255 p. : , "This edition combines The 22 immutable laws of branding and The 11 immutable laws of Internet branding, with added illustrations and text." | Includes index. 24 cm..
0060007737

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Techno-ready marketing : how and why your customers adopt technology /

By Parasuraman, A..
New York : Free Press, 2001 .
xiv, 224 p. : 22 cm..
0684864940

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Buy ology : truth and lies about why we buy /

By Lindström, Martin,.
New York : Doubleday, 2008 .
xi, 240 p. ; 22 cm..
9780385523882 (hc) | 0385523882 (hc)

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Marketing : a case study approach /

By Stokes, David.
London : Letts Educational Aldine Place, 1997 .
vii, 349 p., 29 cm. .
1858053056

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Marketing /

By Berkowitz Eric N. .
Boston. Irwin McGraw-Hill, 1997 .
xxxii, 736 p. : 28 cm..
9780256189681

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The essence of marketing research /

By Chisnall, Peter M..
New York : Prentice Hall, 1991 .
264 p. : , Includes bibliographical references(p. 168-170) and index. 22 cm..
0132848295

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How to create your own fad and make a million dollars /

By Hakuta, Ken.
New York : William Morrow and Company, 1988 .
226 p. : 22 cm..
0688076017

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The marketing decision /

By O'Dell, William F..
New York ; American Management Association, 1965 .
320 p. , Includes index. 21 cm..

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Turning your great idea into a great success : entrepreneur Judy Ryder tells how to develop, license, protect & promote your product idea /

By Ryder, Judy..
Princeton, N.J. : Peterson's/Pacesetter Books 1995 .
250 p. : , Includes bibliographical references (p. 241-243) and index. 23 cm..
1560794623

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How to build a large successful multi-level marketing organization /

Gig Harbor WA : Multi-level marketing Int'l, 1984 .
125 p. : 21 cm..

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Marketing : a simplified approach: text and cases /

By Diola, Zenaida S..
Philippines : Philippines : C & E Publishing, Inc, 2009 .
196 p. : 22 cm..
9789715848633

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Focused interview for business leaders, school administrators, faculty and staff /

By Tan, Genevieve L..
Las Pinas City, Philippines : SISC System Publications, 2003 .
208 p. : 28 cm..
9719222131

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The media handbook /

By Katz, Helen.
Lincolnwood, Illinois : NTC Business Books, NTC Publishing Group, 1995 .
163 pages : , Includes bibliographical references. 24 cm..
9780844235165

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Advertising and promotion : An integrated marketing communication perspective /

By Belch, George E..
New York : McGraw-Hill Companies, Inc, 2001 .
800 pages : 25 cm..
9780071235037

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Hospitality and travel marketing /

By Morrison, Alastair M..
New York : Delmar, Thomson Learning, Inc, 2002 .
625 pages : 25 cm..
0766816052

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Consumer behavior /

By Schiffman, Leon G..
New Jersey : Prentice-Hall, Inc, 1997 .
672 pages : 25 cm..
013719501X

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Strategic hotel/motel marketing /

By Hart, Christopher WL.
East Lansing, Michigan : Educational Institute of the American Hotel & Motel Association, 1986 .
417 pages : 27 cm..
0866120319 | 9780866121118

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Marketing for the hospitality industry /

By Roberts, John.
Euston Road, London : Hodder & Stoughton Educational, 1993 .
224 pages : 23 cm..
0340571853

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Hospitality sales and advertising /

By Abbey, James R..
East Lansing, Mich. : Educational Institute of the American Hotel & Motel Association, 1993 .
664 pages : 29 cm..
086612070X :

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Marketing of hospitality services /

By Lazer, William.
East Lansing, Michigan : Educational Institute of the American Hotel and Motel Association, 1999 .
490 pages : 25 cm..
0866121579

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Marketing management /

By Kotler, Philip.
New Jersey : Pearson Education International, 2003 .
706 pages : 29 cm..
0130497150

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Strategic market management/

By Aaker, David A..
Boston, Mass. : McGraw-Hill, 2005 .
726 pages : , Various multi-media instructional materials are available to supplement the text. 26 cm..
0471484261

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Fundamentals of marketing /

By Leader, W.G..
Tottenham Court Road, London : Hutchinson Education, 1990 .
275 pages : 24 cm..
0748703888

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Strategic customer care : An evolutionary approch to increasing customer value and profitability /

By Brown, Stanley A..
Etobicoke, Ontario : John Wiley & Sons, Inc. Canada Limited, 1999 .
305 pages : 23 cm..
0471643424

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Marketing management : analysis, planning, implementation, and control /

By Kotler, Philip..
Upper Saddle River, NJ : Prentice Hall, 1997 .
789 pages : 27 cm..
0132435101 (case) | 0132613638 (International ed.)

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Marketing principles and best practices /

By Hoffman, K. Douglas.
Mason, Ohio : South-Western, Thomson Learning, 2005 .
598 pages : , Includes bibliographical references, glossary and index. 29 cm..
0324225180

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Marketing hospitality /

By Powers, Tom.
New York : Wiley, 1997 .
440 pages : 25 cm..
0471127035 (cloth : alk. paper)

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Services Marketing /

By Woodruffe, Helen .
(New Delhi) : MacMillan India Limited 1995 .
307 pages : 24 cm..
0273634216

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Marketing operations 1997-98 /

By Worsam, Mike.
Jordan Hill, Oxford : Butterworth-Heinmann Linacre House, 1997 .
397 pages : 29 cm..
0750635843

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The fundamentals and practice of marketing /

By Wilmshurst, John..
London ; | Boston : Butterworth-Heinmann, 1995 .
324 pages : , "Published on behalf of the Institute of Marketing and the CAM Foundation." 24 cm..
0750609974

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Identifying the right markets /

By Parmerlee, David..
Lincolnwood, Ill., USA : NTC Business Books, 1993 .
155 pages : , "American Marketing Association"--Cover. 28 cm..
0844235768 :

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Marketing strategy / O.C. Ferrell, Michael D. Hartline, George H. Lucas, Jr.

By Ferrell, O.C..
Mason, Ohio : South-Western, Thomson Learning, 2002 .
469 pages : 25 cm..
0030321034

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Marketing insights from A to Z : 80 concepts every manager needs to know /

By Kotler, Philip..
Hoboken, N.J. : John Wiley & Sons, 2003 .
206 pages : , Published simultaneously in Canada. 24 cm..
0471268674 (alk. paper)

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Contemporary marketing 2005 /

By Boone, Louis E..
Mason, ohio : South-Western, Thomson Learning, 2005 .
599 pages : 28 cm..
0324221924

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Strategic marketing /

By Craven, David W..
New York : McGraw-Hill Companies, Inc, 2006 .
726 pages : 27 cm..
0071250158

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Building an import / export business /

By Weiss, Kenneth D..
New York : John Wiley & Sons, Inc, 2002 .
300 pages : 22 cm..
0471202495

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Global marketing management /

By Keegan, Warren J..
Upper Saddle River, N.J. : Prentice Hall, 2002 .
xxv, 617 pages : , Includes bibliographical references and index. 27 cm..
0130332712 | 0130607339 | 9780130615060

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The business marketing course : managing in complex networks /

By Ford, David,.
Chichester, West Sussex, England ; | New York : J. Wiley, 2002 .
238 pages : , "I intended to provide the basis for a course on business marketing for students on undergraduate or MBA courses ... [and] useful for managers ... [this book is] based on the ideas of the IMP (Industrial Marketing and Purchasing) Group"--P. [xiii]. 24 cm..
0471877220

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Marketing communications : An integrated approach /

By Smith, P. R..
London ; | Sterling, VA : Kogan Page, 2007 .
696 pages : 25 cm..
0749442654

]]> Place hold on Marketing communications :

Internet marketing /

By Cox, Barbara G..
New Jersey : Pearson Education, Inc, 2004 .
324 pages : 26 cm..
0130336289

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International marketing Reader /

By Paliwoda, Stanley J..
New Fetter Lane, London : Routledge, 1995 .
336 pages : 24 cm..
0415100399

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International marketing management /

By Jain, Subash C..
Balmont, California : Wadsworth Publishinh Company, 1993 .
912 pages : 28 cm..
0534932886

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Introducing marketing research /

By Baines, Paul,.
Chichester, West Sussex ; | New York : J. Wiley & Sons, 2002 .
350 pages : 24 cm..
0471497703 (pbk. : alk. paper)

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Selling with integrity : Reinventing sales through collaboration, respect, and services /

By Morgan, Sharon Drew.
San Francisco, CA : Berrett-Koehler Publishers, Inc, 1997 .
243 pages : 22 cm..
0425171566

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International marketing /

By Czinkota, Michael R..
Mason, Ohio : South-Western, Thomson Learning, 2004 .
665 pages : 28 cm..
0324282893

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Global marketing management /

By Kotabe, Masaaki.
New Jersey : john Wiley & Sons, Inc, 2004 .
694 pages : 28 cm..
0471230626

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How to sell anything on eBay... and make a fortune! Organizer /

By Prince, Dennis L..
New York : McGraw-Hill, Inc, 2005 .
236 pages : 28 cm..
0071453180

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