TY  - BOOK
AU  - Dimagiba, Paolo Thomas G.
TI  - The Qualities of product endorsers on high school students
AV  - PHS HF 5826.5 .D582 2009
PY  - 2009///
CY  - Las Piñas City, Philippines
PB  - Southville International School and Colleges
KW  - Advertising
KW  - Psychological aspects
KW  - Teenagers
KW  - Marketing
KW  - Product endorsement
KW  - Consumers' preferences
N1  - Includes bibliographical references
ER  -