TY - BOOK AU - Roll, Martin TI - Asian brand strategy: how Asia builds strong brands. SN - 1403992797 AV - HD 69.B7 .R65 2006 PY - 2006/// CY - Court Road, London PB - Palgrave MacMillan KW - Brand name products KW - Asia KW - Management KW - Marketing N1 - BSBA ER -