TY - BOOK AU - Chopra, Rajiv, TI - Consumer behavior analysis in e-commerce platforms SN - 978-1-77956-409-2 AV - HF 5415.32 .C46 2025 PY - 2025/// CY - Canada PB - Society Publishing KW - Consumer behavior KW - Internet marketing KW - Electronic commerce KW - Digital marketing N1 - Includes bibliographical references and index ER -