TY - BOOK AU - Pasahol, Jhon Ven Saint L. AU - Tingga, Chanda R. AU - Oliveros, Hernan M. AU - Maddagan, Ma. Theresa G. TI - Navigating the landscape of marketing research SN - 9789719655992 AV - HF 5415.2 .P277 2024 PY - 2024/// CY - Manila PB - Mindshapers Co. Inc. KW - Marketing research--Philippines. KW - Consumer behavior KW - Marketing—Decision making--Philippines. N1 - Includes bibliographical references. ER -