TY  - BOOK
TI  - Strategic marketing : creating competitive advantage
SN  - 978-0-19-885676-4
AV  - HF 5415.135 .St77 2022
PY  - 2022///
CY  - Oxford, United Kingdom
PB  - Oxford University Press
KW  - Marketing--decision making.
KW  - Marketing--management.
N1  - Includes bibliographical references, index, and glossary.
ER  -