TY - BOOK AU - Kerpen, Dave TI - Likeable social media : how delight your customers, create an irresistible brand, and be generally amazing on all social networks that matter SN - 978-1-260-45328-7 AV - HF 5415.1265 .K47 2019 PY - 2019/// CY - New York PB - McGrawHill Education KW - Internet marketing. KW - Online social networks. KW - Customer relations. N1 - Includes bibliographical references, index, and glossary. ER -