00445nam a2200133Ia 4500 200619s9999 xx 000 0 und d 0-07-1248-75-7 Arens, William William F. Arens Contemporary Advertising / New York : McGraw-Hill Companies 2004 xlii, 617 pages Includes epilogue, appendixes, acknowledgements, name index. and subject index. Advertising 363754 363754 0 0 lcc 0 SFU SFU SFU 2020-06-19 DONATION 0 HF 5821 .Ar681 2005 SFU0728 2020-06-19 00:00:00 2020-06-19 BK