00327nam a2200097Ia 4500008004100000020001800041100002700059245008300086260004600169300001400215171205s9999    xx            000 0 und d  a9789715423670  aGutierrez, Ben Paul B.  cBen Paul B. GutierrezaCases on Marketing Management in the Philippine Setting  bUniversity of the Philippines Pressc2002  a411 pages