00475nam a2200145Ia 4500008004100000100001700041245008800058245004600146260005900192260000900251300001000260650001800270650001500288856002600303170221s9999 xx 000 0 und d aRasime Ayhan aEmotional Appeals are used in Social Advertising: Content Analysis on Turkish Case  cRasime Ayhan, Yilmaz Mesude, Canan Ozturk bOnline Journal of Communication and Media Technologies c2013 a3 : 3 xCommunication xMedia Arts uhttp://www.ojcmt.net/