TY - BOOK AU - Kotler,Philip AU - Bowen,John AU - Makens,James C. TI - Marketing for hospitality and tourism SN - 9780132784023 (hbk.) AV - TX 911.3.M3 .K68 2014 U1 - 338.4/791068 PY - 2014/// CY - Singapore PB - Pearson KW - Hospitality industry KW - Marketing KW - Tourism N1 - Includes bibliographical references and index ER -