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  <titleInfo>
    <title>Public relations</title>
    <subTitle>the complete guide</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Marconi, Joe.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">ohu</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Mason, Ohio</placeTerm>
    </place>
    <publisher>South-Western</publisher>
    <publisher>American Marketing Association</publisher>
    <dateIssued>2004</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>386 pages : illustrations ; 24 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Joe Marconi.</note>
  <note>Includes bibliographical references and index.</note>
  <subject authority="lcsh">
    <topic>Public relations</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Corporations</topic>
    <topic>Public relations</topic>
  </subject>
  <classification authority="lcc">HD 59 .M2578 2004</classification>
  <classification authority="ddc">659.2</classification>
  <identifier type="isbn">0324203047</identifier>
  <identifier type="isbn">9780324203042</identifier>
  <identifier type="lccn">2007310534</identifier>
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    <recordIdentifier source="PILC">14994351</recordIdentifier>
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