TY  - BOOK
AU  - David,Fred R.
TI  - Strategic management concepts and cases: a competitive advantage approach 
SN  - 9780273767480
AV  - HD 30.28 .D28 2014
PY  - 2014///
CY  - Singapore
PB  - Pearson
KW  - Strategic planning
KW  - Case studies
N1  - Cover title : Strategic management : concepts and cases; Includes bibliographical references; Business Administration
ER  -