TY  - BOOK
AU  - Hutt,Michael D.
AU  - Speh,Thomas W.
TI  - Business marketing management: B2B 
SN  - 9781133189572
AV  - HF 5415.13 .H976b 2013
PY  - 2013///
CY  - Australia, Mason, OH
PB  - South-Western, Cengage Learning
KW  - Industrial marketing
KW  - Management
KW  - Case studies
N1  - Includes bibliographical references and indexes; Business Administration
ER  -