TY  - BOOK
AU  - David, Fred R.
TI  - Strategic management : concepts and cases: a competitive advantage approach 
SN  - 9789814604840
AV  - HD 30.28 .D39 2014
PY  - 2014///
CY  - Boston
PB  - Pearson
KW  - Strategic planning
KW  - Case studies
N1  - Business Administration
ER  -