find new markets, create better businesses, and reach customers around the world 24-7-365 Begole, James. 1963- creator text bibliography nju Upper Saddle River, N.J FT Press 2011 monographic eng

print

254 pages : illustrations ; 24 cm. Introduction : reading the waves -- Background and capabilities of ubiquitous computing -- Profound technologies -- Harmless if used as directed -- Still stupid after all these years -- Missing ingredients -- Business opportunities -- Making choices -- The soft sell: personalized marketing -- Breaking out of the supply chain gang -- Discontinuous connections -- Coordination -- Clear sailing -- Ubiquitous business. Bo Begole. Includes bibliographical references and index. Marketing Globalization HF 5415 .B4238 2011 658.8 9780137064434 (hardback : alk. paper) 9780137064438 (hardback : alk. paper) 2010041445 DLC 100930 20170131083610.0 16485125