TY - BOOK AU - Altstiel, Tom. AU - Grow, Jean. TI - Advertising creative : : strategy, copy, and design / SN - 9781452203638 AV - HF 5823 .AL469 2013 PY - 2013/// CY - Thousand Oaks : PB - SAGE Publications, KW - Advertising N1 - Includes bibliographical references and index; BSBA ER -