TY - BOOK AU - Czinkota, Michael R. AU - Ronkainen, Ilkka A. AU - Kotabe, Masaaki. TI - Emerging trends, threats and opportunities in International marketing : : what executives need to know SN - 9781606490358 AV - HF 5415.A2 .C998 2010 PY - 2009/// CY - [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : PB - Business Expert Press, KW - Export marketing KW - BUSINESS & ECONOMICS / International / Marketing KW - Globalization N1 - Includes Index.; BSBA ER -