TY - BOOK AU - Scott, David Meerman. TI - Real-time marketing & PR: How to instantly engage your market, connect with customers, and create products that grow your business now SN - 9780470645956 AV - HF 5415.1265 .Sc36 2011 PY - 2011/// CY - New Jersey PB - John Wiley & Sons KW - Internet marketing KW - Public realations N1 - Includes bibliographical references, appendix and index ER -