TY  - BOOK
AU  - Marcus, Alfred A.
TI  - Management strategy: achieving sustained competitive advantage. 
SN  - 9780071289412
AV  - HD 30.28 .M328 2011
PY  - 2011///
CY  - Boston
PB  - McGraw Hill
KW  - Strategic planning
KW  - Management
KW  - Competition
N1  - BSBA
ER  -