TY - BOOK AU - Shaw, Mark TI - Copywriting: successful writing for design, advertising and marketing SN - 139781856695688 AV - HF 5825 .Sh27 2009 PY - 2009/// CY - London PB - Laurence King Publishing KW - Advertising copy KW - Marketing. 3. Design KW - layout and topography N1 - BSBA ER -