TY - BOOK AU - Roberto, Dr. Ned AU - Roberto, Ardy TI - The best of marketing Rx for brand and marketing executives: marketing prescriptions for marketing executives who want their brand to succeed and go on succeeding SN - 9789712722080 AV - HF 5415 .R54 2009 PY - 2009/// CY - Pasig City PB - Anvil Publishing, Inc KW - Marketing N1 - BSBA ER -