TY  - BOOK
AU  - Wheeler, Alina
TI  - Designing brand identity
SN  - 0471746843
AV  - HD 69.B7 .W44 2006
PY  - 2006///
CY  - U.S.A
PB  - John Wiley & Son's
KW  - Brand name products
KW  - Marketing
KW  - Management
N1  - BSBA
ER  -