TY - BOOK AU - Jucutan, Myra Lao AU - Lao, Felix M. TI - 101 product innovations and marketing SN - 9789712719813 AV - HF 5681 .J8 2008 PY - 2008/// CY - Manila PB - Anvil Publishing KW - BSBA FIL KW - Product innovation KW - Marketing N1 - BSBA ER -