TY - BOOK AU - Mathur, U.C. TI - International marketing management text and cases. SN - 9780761936404 AV - HF 1416 .M32 2008 PY - 2008/// CY - Los Angeles PB - Sage Publishing KW - BSBA KW - Export marketing KW - Management KW - India KW - International trade N1 - BSBA ER -