TY  - BOOK
AU  - Honebein, Peter C.
AU  - Cammarano, Roy F.
TI  - Creating do-it-yourself customers: how great customer experiences build great companies 
SN  - 0324311540
AV  - TX 335 .H5525 2005
PY  - 2005///
CY  - Australia
PB  - Texere
KW  - BSBA
KW  - Consumer education
KW  - Customer relations
N1  - BSBA
ER  -