TY - BOOK AU - Kyambalesa, Henry TI - Successful marketing in the 21st centruy: the imperatives, concepts and challenges SN - 817929059X AV - HF 5415.126 .K99 2003 PY - 2003/// CY - New Delhi, India PB - Infinity Books KW - Marketing KW - Tenty-first century N1 - BSBA ER -