00676nam a2200205 a 4500 20140310183248.0 040921s19uu xx 00 eng d 0805846417 HF 5827.9 .P78 2004 Shrum, L.J. edited. The psychology of entertainment media: blurring the lines between entertainment and persuasion. / New Jersey : Lawrence Erlbaum Associate Publishers, 2004. 360 p. : ill. ; 24 cm. Includes subject index. PSYCH Subliminal advertising. Advertising Psychological aspects. BK lcc FOR 20733 20733 0 0 lcc 0 CL CL GC 2010-10-08 F & J 6796.00 0 HF 5827.9 .P78 2004 C5292 2018-05-15 00:00:00 1 2013-10-10 BK