TY  - BOOK
AU  - Szmigin, Isabelle
TI  - Understanding the consumer /
SN  - 0761947019
AV  - HF 5415.32  .Sz95 2003
PY  - 2003///
CY  - London
PB  - Sage Publication
KW  - Consumer behavior
N1  - Includes bibliography and index; BSBA
ER  -