TY  - BOOK
AU  - Keegan, Warren J.
TI  - Global marketing
SN  - 0-13-084268-0
AV  - HF 1416 .K443 2000
PY  - 2000///
CY  - New Jersey
PB  - Prentice-Hall
KW  - Export marketing
KW  - marketing
KW  - management
KW  - case studies
N1  - Includes Index                                                                            w/ CD-ROM
ER  -