TY  - BOOK
AU  - Worsam, Mike
TI  - Marketing operations 1997-98
SN  - 0750635843
AV  - HF 5415.35 .W931 1997
U1  - MkSF 658.8  
PY  - 1997///
CY  - Jordan Hill, Oxford
PB  - Butterworth-Heinmann Linacre House
KW  - Marketing - Great Britain - Examinations, questions, etc
KW  - Chatered Institute of Marketing
ER  -