TY  - BOOK
AU  - Salisbury, Linda.
TI  - All things considered? the role of choice set formation in diversification
PY  - 2012///
KW  - Brand choice
KW  - Choice models
KW  - Consideration
KW  - Dynamic choice
KW  - Multiple-item choice
KW  - Variety seeking
N1  - BSBA
ER  -