TY  - BOOK
AU  - Cohen, William A.
TI  - Drucker on marketing: lessons from the world's most influential business thinker 
SN  - 9780071778626
AV  - HF 5415 .C54248 2013
PY  - 2013///
CY  - New York
PB  - McGraw-Hill
N1  - Includes bibliographical references and index; BSBA
ER  -