TY  - BOOK
AU  - Fahy, John.
TI  - Foundations of marketing
SN  - 9780077137014
AV  - HF 5415 .F158 2012
PY  - 2012///
CY  - Maidenhead
PB  - McGraw-Hill Higher Education
N1  - Includes glossary and index; BSBA
ER  -