TY  - BOOK
AU  - Smith, PR.
TI  - Marketing communications: integrating offline and online with social media 
SN  - 9780749461935
AV  - HF 5415.123 .Sm65 2011
PY  - 2011///
CY  - Philadelphia, PA
PB  - Kogan Page
N1  - Includes index
ER  -